OYO Rooms

About

OYO Rooms is a global hospitality technology company that revolutionizes the budget and mid-market hotel industry through its innovative franchise and technology platform. Founded in India, OYO has expanded to become one of the world's largest hospitality chains, operating across 80+ countries with thousands of properties. The company's business model centers on partnering with independent hotel owners, providing them with brand recognition, technology infrastructure, operational support, and revenue management tools to improve occupancy and profitability. OYO's proprietary technology platform standardizes guest experiences, streamlines operations through automated systems, and enables dynamic pricing optimization. The company offers multiple brand formats including OYO Rooms for budget accommodations, OYO Townhouse for millennial travelers, OYO Home for vacation rentals, and OYO Workspaces for co-working solutions. Their mobile-first booking platform provides customers with assured quality, transparent pricing, and consistent amenities across properties. OYO leverages data analytics and artificial intelligence to predict demand, optimize inventory, and enhance customer satisfaction. The platform integrates property management systems, channel management, payment processing, and customer relationship management tools, enabling hotel partners to manage operations efficiently. With significant backing from major investors including SoftBank, the company has raised over $3.2 billion in funding. Despite facing challenges during market expansion, OYO continues to innovate in hospitality technology, focusing on improving asset-light business models and enhancing profitability while maintaining its position as a leader in transforming affordable accommodation through technology-driven solutions.